Turismo Etico

Florence... a palette of enchanting marvels


Piazza Santa Maria Novella, 24
Firenze, 50123
Telephone: + 39 055 277380
Fax: +39 055 27738199
E-mail: info@wtbhotels.com
Web site: info@hotelorologioflorence.com
Reservations & Assistant : Laura Parato – info@wtbhotels.com
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Hotel Chain WTB Hotels
Distance to the Congress centre Walking distance
n° Rooms 55
n° Meeting Rooms 2
Main Meeting Room 40 seats
Restaurant no
Parking garage at discounted rates
Facilities Reception desk / Concierge 24h, Free internet point, Complimentary Wi-fi, Panoramic breakfast room with view on Santa Maria Novella’s Church, opened from 7am to 10.30 am, Laundry service, Handicap accessible, No smoking rooms, Soundproofed rooms, Pets allowed (small size), Elevators: 3, Fireplace room, Bar de L’O, Snack and light meals, Room service, Smoking Room, Fitness Room, Sauna, Reading room, Historical building, TV room, Toll parking available, Valet service, Twice-daily cleaning service with evening turndown, 1 Meeting room with natural light (capacity 0-40 pax)
WebSite www.hotelorologioflorence.com
Contact Laura Parato info@wtbhotels.com
Widget Trip Advisor

The Hotel L’Orologio overlooks Santa Maria Novella, one of the most beautiful and ancient squares of Florence, in the true centre of town and just a few minutes from the Duomo and Ponte Vecchio.
An elegant and contemporary 4-star hotel, with a themed décor inspired by the magical world of Haute Horlogerie. Each floor of the hotel is a homage to a maison of luxurious wristwatches: Rolex, Vacheron - Constantin and Patek Philippe. Furnished with refined elegance, the rooms feature quality materials, marble bathrooms and curious details such as door handles in the shape of watch hands and sink taps that look like winding crowns of watches.

With breathtaking views of the Basilica, the breakfast room is found on the fourth floor in an authentic Renaissance loggia. In the lounge bar on the ground floor, you can stop for a drink or a light meal at all hours of the day. A spacious naturally-lit meeting room is also available for clients, large enough to accommodate up to 40 people in theatre-style seating.
Complete with meeting room and fitness area, Hotel L'Orologio is the ideal location for a business clientele, being refined and exacting, and for those seeking something unique.The 55 rooms are dedicated to collectible models, with original paintings on the walls depicting them.


The rooms welcome guests into an elegant and comfortable atmosphere, with wooden flooring and mahogany furniture upholstered in leather, prestigious fabrics and velvet combined with hi-tech amenities.
Each bathroom is made entirely from marble with mahogany details and offers luxurious amenities including fragrances by Officina Profumo Farmaceutica di Santa Maria Novella and personalised bathrobes in Egyptian cotton.



Rooms facilities:


Air conditioning/Heating with automatic control from the room
Professional Hairdryer
Iron and ironing board
Tea & Coffee facilities
TV color LCD
Satellite TV
Free Internet connection
Direct phone in the room
Courtesy set (officina Profumo Santa Maria Novella)
Bathroom scale


Patek Philippe 40 - - 40 15 20 12 -
Costantin 23 - - 18 - 14 10 -
Total 63 - - 58 15 34 22